Marketing Manager - DACH

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Tink is Europe's leading open banking platform. Our technology is enabling some of Europe’s biggest banks and fintech unicorns to embrace the new open banking world – and deliver the future of financial products to millions of people.

We believe that what we’re building today will underpin the best financial services of the future – and will help usher in a new era for this industry. Do you want to be part of our journey?



Tink is accelerating its growth across Europe, and we’re now looking for a Marketing Manager to support our business in the DACH region. 

As our Marketing Manager for DACH, you will be responsible for all of Tink’s marketing activities across the DACH region and work closely with the local team to support our growth. You will be responsible for localising central marketing concepts and campaigns to meet the needs of the DACH market. You will be managing everything from brand activation activities to content marketing, demand generation and event management. You will be responsible for ensuring our brand is positioned well in our target audiences. You will continuously work to make sure the right people know us well, that they know what our products can do for them and that our sales team gets a steady stream of leads from our marketing activities.

Your responsibilities will include:

  • Be the liaison between Global Marketing and the DACH team
  • Define and own the local marketing plan
  • Generate creative ideas to raise awareness and leads
  • Work with local PR agencies and partners
  • Manage Brand awareness and activation activities
  • Local event planning and execution
  • Content creation, localisation and transcreation
  • Manage country specific website
  • Local market research
  • Be the local brand and communications ambassador
  • Local social media management
  • Local sales enablement
  • Identify new partnership/network opportunities 
  • Own country metrics and reporting


Who we're looking for

You have 5+ years of experience in Marketing with focus on B2B and you've probably worked in a fast moving SaaS, tech or fintech company before. You are knowledgeable and skilled in the discipline of marketing and able to drive marketing initiatives to build brand awareness as well as generate leads. You are used to working close to sales representatives and know how to translate sales targets into marketing tactics.

Your top skills:

  • Project management skills and experience structuring small to big projects; you take responsibility and make decisions so it happens according to plan
  • Top-notch communication and writing skills with native German and good working proficiency in English
  • Highly commercially driven with a nose for value on all Marketing activities
  • Understanding and experience from using digital communication channels,  understanding what it takes to break through the noise on these channels
  • You want to be part of a fast paced, growing company, where your ambition and contributions are critical to Tink expanding across Europe and beyond
  • As our Marketing Manager for DACH you will be part of the International Marketing team at Tink, which is made up of Marketing Managers for Tink’s key regions. You will be based in one of 3 offices in Germany (Berlin, Munich or Düsseldorf) and report to Tink’s VP of Marketing, who is based in Stockholm with close interactions to the DACH GM.


We would love to receive your application in English. 


Life at Tink

In an environment that’s filled with skilled and creative colleagues, and a culture that encourages people to make their ideas happen, you can have an impact like nowhere else. We all help each other to build new skills and best practices through the diversity of our backgrounds and opinions – while having a lot of fun in the process. Do you want to be part of our story and join one of the leading fintechs in Europe?

We're looking forward to your application!

Or, know someone who would be a perfect fit? Let them know!

Stockholm

Vasagatan 11
111 20 Stockholm Directions hello@tink.se 08-50 90 89 00 View page

The values that guide us

Not everyone can be everything all the time, but we all do everything we can to live our values - because that's how we keep pushing the envelope. 

Challenging: We are here to challenge the industry as well as ourselves.

Exceptional: We always strive to be the best version of ourselves.

Sincere: We are true in our actions and say what we believe.

Responsible: We step up, take initiatives and make things happen.

Friendly: We are in this together, we are one team.

 

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