Product Marketing Manager - Developer Experience

At Tink, we’re creating the foundations that a new world of finance will be built on. By constantly challenging ourselves to go further and do better, we’re developing the ground-breaking services that businesses will use, to revolutionise the way millions of people manage their money. The world of financial services is changing fast, and we will continue to be at the forefront of it.

Tink has grown significantly over the last 18 months and our team has now grown to nearly 500 people. The company and the product offering are rocketing, and we’re looking for a Product Marketing Manager who can convey compelling solutions to the problems of our customers, and ensure Tink's products are easily understood. It’s all about producing amazing content that acts as a translator between what the product does and what the customer cares about.

To strengthen our Product Marketing team, and take our offering to the next level, we are looking for a Product Marketing Manager with responsibility for promoting our Platform-as-a-Service towards developers and IT buyers.

As an evangelist for the technical capabilities of Tink’s products and their benefits you will be at the center of the organisation - working closely with Product Managers, Engineering, Sales, and Marketing. In partnership with key stakeholders, you will establish positioning and messaging, build product launch strategies, run product releases, oversee sales enablement content, and increase customer engagement through ongoing marketing programs.

The Product Marketing Manager is responsible for ensuring Tink’s products are unmissable, undeniable, and compelling solutions to the problems of our customers. It’s all about amazing content which acts as a translator between what the product does and what the customer cares about.

We are a really strong and supportive team that thrives together. The ideal candidate is a natural collaborator and communicator, a creative problem solver, detailed-orientated yet big-thinking, and aims for the ideal, but gets sh*t done.

This is a unique opportunity to join a team doing amazing things with a truly innovative offering that will change the world of financial services forever. We are launching multiple new products into dozens of markets and Product Marketing is at the heart of everything we do.

For this role you need to based in Stockholm with a hybrid set up between office and home office. 

What you’ll do

• Partnering with the Product teams to become the Product Marketing expert for the functionality and developer experience of Tink products

• Build a deep understanding of our customers, market trends and competitive landscape in order to inform product decisions

• Know the developer mindset and be a passionate evangelist -- both internally and externally -- on the benefits of APIs and SDKs in the context of open banking

• Create materials and content that aligns with the needs and expectations of the technical stakeholders in the buying process and help move prospects & customers through the sales cycle

• Position Tink as a developer first platform. Together with Product Teams, develop messaging & content strategy to distill technical narratives across all products

• Be the go-to-person and developer product expert within the Product Marketing team intelligently and effectively articulating and demoing the product value proposition

• Collaborate with Sales and Marketing teams to support sales enablement, demand generation spanning events, campaigns, social media programs, references, PR and communications

• Develop deep-dive presentations and run internal enablement sessions to ensure the Commercial teams understand and can communicate the technical functionality of Tink products in a way that resonates with target audiences

What we need

Experience

• Bachelor's degree strongly preferred, Computer Science or Engineering background helpful

• 5+ years experience in product marketing (or a closely related role) at an enterprise software or platform company

• Passion for API products, developer experiences and Platform as a Service (PaaS). You consider yourself to be “technical” and have a deep curiosity to learn new things. Ability to build & integrate with API products is preferred but not required

Skills

• This role requires a combination of technical acumen coupled with the ability to communicate the technical elements in a simple, effective manner. You must be a great writer and have the ability to develop creative and compelling customer-facing presentations

• Strong collaboration, analytical and critical and creative thinking skills

• Ability to see the bigger picture but deep-dive when needed

• Ability to engage with and earn the respect of both deeply technical developers, product, IT and business leaders

• Fluent in English

• You see yourself standing behind and supporting Tink’s ambition to power the new world of finance

Life at Tink

In an environment that’s filled with skilled and creative colleagues, and a culture that encourages people to make their ideas happen, you can have an impact like nowhere else. We all help each other to build new skills and best practices through the diversity of our backgrounds and opinions – while having a lot of fun in the process. Do you want to be part of our story and join one of the leading fintechs in Europe?

We're looking forward to your application!